Israelis are being tempted with jelly doughnuts – soofganiyot, earlier and earlier. Years ago, soofganiyot were a Chanukah-only specialty.
Now they go on sale right after Rosh Hashanah. And here in Beer Sheva, they're looking bigger every year.
So I was pleasantly surprised to read that soofganiyot consumption in Israel is not really as bad as it appears. These statistics, on sales from last Chanukah (תשס"ת), are very encouraging:
There was a 4% decrease in overall sales of soofganiyot from the previous year
30 % of all soofganiyot sold were “mini” sized: 35-50 grams, rather than the usual 80 grams
5% of all soofganiyot sold were baked rather than fried
Hopefully, this trend towards fewer, smaller and healthier jelly doughnuts will continue this year.
Now they go on sale right after Rosh Hashanah. And here in Beer Sheva, they're looking bigger every year.
So I was pleasantly surprised to read that soofganiyot consumption in Israel is not really as bad as it appears. These statistics, on sales from last Chanukah (תשס"ת), are very encouraging:
There was a 4% decrease in overall sales of soofganiyot from the previous year
30 % of all soofganiyot sold were “mini” sized: 35-50 grams, rather than the usual 80 grams
5% of all soofganiyot sold were baked rather than fried
Hopefully, this trend towards fewer, smaller and healthier jelly doughnuts will continue this year.
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